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Memes and Science: A Modern Investigation

Isabella Tavares Sozza Moraes
Keywords: Dawkins, internet, memes, memetics, Peirce.

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Moraes, I.T.S., 2021. Memes and Science: A Modern Investigation. United International Journal for Research & Technology (UIJRT), 2(6), pp.37-46.

Abstract

This article aims to analyze and study memes from their multimodal perspectives, using concepts from biological conceptions; linguistic; technological and general themes. There is the intention to analyze memes from these perspectives, based mainly on the perspective of Charles Sanders Peirce and Richard Dawkins. It seeks to investigate and understand the phenomena originating from the internet and to observe, therefore, the uses of memes to help in other areas, resulting from the mentioned perspectives. The article demonstrates pertinent questions about memes and memetics, which is the science that understands memes with a scientific view, however, today based on multisemiotic and virtual media.

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