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The Impact of Organizational Culture on Creativity and Innovation Among Employees of Selected Higher Educational Institutions (HEIs)

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Rizza A. Lee, 2023. The Impact of Organizational Culture on Creativity and Innovation Among Employees of Selected Higher Educational Institutions (HEIs). United International Journal for Research & Technology (UIJRT), 4(8), pp102-112.

Abstract

Organizations operate within a distinct culture, and it is widely identified in contemporary discussions of organizational performance that administrators and other corporate practitioners are forced to understand their cultural settings if their organizations are to perform effectively. The Higher Educational Institutions’ organizational culture can influence employees’ outcomes, such as job satisfaction, motivation, morale, and commitment to school. Organizations seeking a competitive edge must develop a culture that encourages creativity and innovation. The complexity and diversity of these relations make it necessary to study the university’s organizational culture based on the stakeholders’ attitude to it and their engagement in it. This study aimed to determine the employees’ perception of organizational culture, creativity, and innovation among selected Higher Educational Institutions (HEIs) in Zambales and Olongapo City. The study used a descriptive research design with questionnaires as the main data-gathering instrument. Descriptive and inferential statistics were used for data analysis and statistical treatment. The study revealed that organizational culture is highly evident in their HEIs regarding shared values, awards and recognition, and power structure. However, respondents were seen less in their organization, the indicators of ceremonies and celebrations, rules and ethical codes, and physical environment. On the other hand, respondents satisfactorily assessed creativity and innovation in terms of process, procedures, and services as always observed while very often as to products. Further, it was evident in the study that organizational culture affects organizations’ creativity and innovation. Therefore, schools may consider strategizing in developing their corporate culture that will affect the creativity and innovation of employees for effective and efficient transactions of products, services, and processes and procedures for the intended clientele. It is recommended that school administrators may develop a culture in schools that will give equal opportunities among employees, regardless of their profile, to partake in school decision-making and be empowered to become more creative and innovative.

Keywords: Creativity, Culture, Innovation, Higher Educational Institutions, Organizational Culture.

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